Agency
Powerpoint Deck Template
The Project
While working at a local agency, I looked into all their current deck templates as part of a larger branding audit. Among the several I found being used, I found several common issues:
The design wasn’t interesting nor compelling enough to reflect their brand
A complete lack of brand voice or messaging
No customization to their content needs
Didn’t reflect their personality - their templates could belong to any agency or creative company
A New Approach
The Design Challenge:
A design that vibrant, elegant, colorful
Page templates that were flexible to a heavy amount of content or various needs
Page templates that are designed to feel specifically “theirs”
The Solution:
I embraced the agency’s 40-year legacy in a fresh, elegant way, that would work across departments and could work for various needs (proposals, creative, case studies).
New patterns + updated iconography
Use of agency photography
Updated designs for the most commonly used agency
slide layoutsUsage guidelines
Light & Dark versions of the template
Offered a generic version, as well as a designer-friendly template